Sunday, January 27, 2013
Leland Neff Commercial Work
Leland Neff photographs Kenneth Cole
I created the first national ad campaign for Kenneth Cole. It was a series of unorthodox men that a young woman living in NYC might know and have as friends. Kenneth didn't like the idea of her heart throb being one of them. This was Walter Schupfer's first booking in the USA straight from Austria. I insisted on Walter being one of the 8 that we shot for the campaign. When Kenneth saw the film he only ran the photos with Walter. We did a follow up shoot in Paris the following ad season with the same models.
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